[GSpreeman]

The management consulting firm I worked for (no, it wasn't Porsche...to keep this on topic), made a living off buzzwords. I remember when "Who moved my cheese" was published and we had executives clamoring to take seminars on the concepts covered in the book. What's worse, a lot of HR people just love new jargon and lingo. It makes them seem like they're doing a lot more on an intellectual level than they really are.