Mine would be based on old boat restoration, wood boats, classics. Location would be somewhere in the Florida Keys or the South Pacific.
I'd buy basket case boats and restore and sell them.
Kate Campbell and Pinky from Holmes on homes and Nicole Curtis would be my, main "woodworkers".

Lisa from Ice Road Truckers would be my boat hauler. My wife of course, would be my front office clerk ( front office would be located in NJ...)
I'd call it "Whatever Floats Your Boat"!
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