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Can't look at it as a strictly an ROI and how many more cars the prancing horse will need to sell or how many more he will sell for them. It is more of a matter of how much money Ferrari gets paid by (and by the way they get paid first before any other team in F1 by F1 for being in F1). If they can bring more fans out to the race weekend by having a front running car with 4 time world champ at the wheel its more money right out of the gate for them let alone if that car/driver combo brings them to a top 3 in the constructors championship by a seasons end.
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