Quote:
Originally Posted by sammyg2
So what's wrong with that, he told the truth.
The youth are not their target market. They do not but Rolex's or Ferraris or Mercedes.
Older wealthy males buy that stuff and THEY are the market.
Of course the little snots seem to drink that red bull crap by the gallon so maybe I'm wrong ....
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yeah, if he wants f1 to be dead in 10 years, its a brilliant plan.
the reason the 20ish demographic is so coveted by advertisers is simple: catch them and create long term customers
if you make a race series only 70 year olds are fans of, then you destroyed you pipeline for future fans.