The OP’s statement may (?) have referred to a thread in which I made fun of a couple of ads that have run or are currently running.
“An Army of One.” Was most certainly directed at the young man or woman, raised on first-person video shoot-em-up games, who imagines themselves going off to war and destroying the enemy and becoming a HERO ...all by themselves. Heady stuff that. My counterpoint was intended to point out that the military is most certainly not an “individual” endeavor.
“Navy. It’s Not Just A Job, It’s An Adventure” “Let The Journey Begin” “America’s Navy – A global force for good,”
“Aim High” “A great way of life.” “We do the impossible everyday.”
”We’re looking for a few good men.” “The few, the proud, the Marines"
Of course these ads all work. Each of them will push someone’s “ hot-button.”
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The “Imported from Detroit” ad is most interesting - in that it concedes what most car people have known for decades; the US auto makers had lost their way. The American public voted with their wallets and the demand for imported cars sky-rocketed. (Say kids, can you spell BAILOUTS?)
* Or perhaps they are subconsciously telling us that Detroit is now a third-world country.
