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It's not cold calling at all. The website is the #1 info source for assisted living. They have huge web traffic. When people get to the point where they have to move their parents into some sort of facility, many end up on the company's web page looking for answers. The website provides a variety of info pages (how to get the keys away from your parents), but the main focus is to provide referrals to assisted living facilities. When the viewers decide they need to talk to a person about their situation, they get put in touch with one of the advisors. The advisor provides info, but ultimately is trying to convince the family to take a tour of the facility. If they family moves their loved one in, the advisor gets paid a commision.
The people I interviewed with said they have a low (for the telemarketing industry - 8%) turnover in this position because people do feel like they're helping. The obvious downside is the system is constantly tracking calls - how many, how long. Everything is recorded and frequently reviewed. Makes sense, but there's definitely a "big brother" feeling.
Yeah, a couple of years from now I'll be open to just about anything. I'm not thrilled about the possibility of our kid seeing only one of her parents for only an hour/day. I know it's done, but it's not necessary with our current situation.
I'm really done with accounting. Wouldn't mind QuickBooks consulting/training, but doing hours of data entry and bunches of bank recs isn't happening any more. It's just hard to do enough of that for full time income.
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Lee
Last edited by LeeH; 12-21-2015 at 08:25 PM..
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