Skunks are no joke. We have a lot of them in the hills of Los Angeles, it seems like Los Feliz frequently smells like skunk. What is really crazy is that from a distance, it's not a bad smell once you get used to it. Kind of an acquired taste but I've heard many people voice the same thing.
Up close, it's an entirely different matter. It can be catastrophic.
It's also funny how much "skunk weed" marijuana smells like diluted/distant skunk. Easy to see where it got its name.
My dog of many years ago got skunked once and I remember the tomatoe juice bath and lots of regular shampoo. It wears off. I also remember a college roommate who banged a particularly nasty skank during a drunken escapade and then walking around the house w his dork in a glass of tomatoe juice the next day. He just could not get rid of the smell. Good times.