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The Stick
Join Date: Dec 2007
Location: Someplace Safe?
Posts: 17,328
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Bout a year ago a couple of local guys were at the local chain grocery store. They were hocking the new salsa they were trying to bring to market were there giving out samples for about a week. One year later, I don't see it on the shelfs. If it is like most things you need sales records to get distributors to start carrying it. Would think local store managers would be willing to let you put it out there if it is no risk to them. I would want an in isle display or signage to put near where it is shelved to bring attention to it as a new product. Or even better some kind of area advertising that matches the roll out timing into that areas store(s).
Make a very good salsa from scratch myself. Make it specifically to eat with chips but it is a very good salsa. Currently I make 5 gallons a year and give it away by the Quart as Christmas gifts to family, friends, and associates. I package a label it professionally with name ingredients etc. Everyone LOVES it. At first many asked where they could get it and were disappointed they couldn't go buy more. Have been making it for over 10 years. People look forward to it every year. Some even return the jar to make sure they get a refill the next time I make it!
Haven't tried to take it to market even though told I should. Just don't have the connections to making facilities, distribution, and marketing. Like you say it takes time to set all that up. 5 gallons is a lot to make in a home kitchen and I think a bit illegal according to the board of health! Every year the heat is a little different as year to year the peppers do vary in heat. People don't mind. One or two have favorite years based on the heat, but still love it.
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Richard aka "The Stick"
06 Cayenne S Titanium Edition
Last edited by RKDinOKC; 08-28-2016 at 10:07 AM..
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