Quote:
Originally Posted by jyl
The more niche your business is, the less likely that a single agency or headhunter will have a candidate.
You might consider if the job can be split into two roles. You seem to be looking for 1) a sales/marketer, 2) a writer/editor, 3) an uber-geek in a rather obscure/unfashionable topic, 4) lives in or will relocate to your area, 5) not already happily employed
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Exactly! Know anybody?
2 and 3 are essential. The person needs to know enough about marketing to see an opportunity and hand it off to our sales people. They don't have to execute. We are a small (12 people) shop and no one can specialize completely, everybody has to be on their toes.