A Rover friend sent me this:
You know what is funny? This ad instantly gave me a insight to the classic car restomod mindset and valuation.
I grew up liking muscle cars in the 80s, and quickly was indoctrinated into the originality mindset. Mods detracted from the period correct time capsule aura. If you want a modern car, then go buy one! Decades later, this mindset remained again in my adult cars, as well. I still dislike mods of any kind. When I see a muscle car restomod, my eyes burn and I vomit a little bit.
But, with this Rover, I love the restomod. Why the heck not? The thing is MINT. Like new. What a value! Tons of value invested into this thing.
The difference is that I have no investment whatsoever in the originality pedigree since I have no emotional connection to the Rover or its history. So, with a blank slate, the restomod is vastly preferable to me!
When I apply this reaction to the classic muscle car thing, boom, it’s all clear!
While Sugarwood sees a muscle car restomod as blasphemy that burns my eyes, younger people with no muscle car basis or history in the lineage do not.
They just see awesomeness. A lot more than a boring stock time capsule. Exactly how I see this RoverMod.
What would you rather have an unimproved stock car or one with $30k worth of goodies? When not giving a crap about originality, I’ll gladly take all the goodies! The more mods the better!
Damn.