[masraum]

And apparently, shaking the grocery industry pretty heavily.

Amazon to buy Whole Foods for $13.7bn - BBC News

Just a few tidbits from the article.

Online retail giant Amazon is buying Whole Foods in a $13.7bn (£10.7bn) deal that marks its biggest push into traditional retailing yet.

Amazon, which has long eyed the grocery business, will buy the upmarket supermarket for $42 a share.

Investors greeted the deal as game-changing for the industry, sending shares of rival grocers plunging.

But Whole Foods, which had been under pressure, climbed.

Whole Foods stock soared 29% on the news. Amazon shares closed up 2.4%.

Shares of other supermarket chains took a beating. The industry has already seen significant consolidation, with smaller players wiped out.

Kroger shares fell more than 9 %, Target plunged 5% and Costco Wholesale Corp. dropped about 7%.

Walmart, which announced its own $310m deal to acquire the online clothing company Bonobos, slid 4.7%.

The reaction spread to companies in Europe. Dutch retailer Ahold Delhaize fell nearly 10%.

Mr Saunders said the deal is "potentially terrifying" for other companies.

"Although Amazon has been a looming threat to the grocery industry, the shadow it has cast has been pale and distant," Mr Saunders wrote. "Today that changed."