Just did some more research...
https://www.facebook.com/HMElliottIncCoatings/
According to their site this is the coating that is placed on clevites!!! Also the coating Mahle uses, and now also used by Oem manufacturers on new high end vehicles.
Cool videos on their website... used in NASCAR...
If it's good enough for a high end daily driver, should be great in our cars...
Pretty darn cool...