[badcar]

About 15 to 20 years ago, I was a bootfitter and trainer for an old sporting goods company called Galyan's. Looking at the videos you posted, not much has changed since I was on sales floor or in the back room punching out shells.
Best practice when shopping for boots:
1. Ask for the best bootfitter in the shop- if the salesperson says 'it's me' and that person is 16 years old...walk out. Bootfitters are generally friendly, but can stay well hidden. If you need to make an appointment- ask about their training or experience to justify the hourly rate. In 1996, I charged $100 for the first hour of active fitting and $50 plus parts/soles for every hour after.
2. Buy the boot that fits your foot, not your budget. If both align, great. If it is out of your budgtet-save more or cut back on something else, like skis.
3. All brands are pretty good these days. I had the pleasure of going to the SIA ski show in Denver this past January and was amazed at the fit options by performance- there is a ton to choose from so stay open minded to brands you may not have considered back in the 90's.

On a fashion note- that Nevica suit is awesome. I had a similar colored Descente peice that was purple- 1988 Canadien ski team uniform loud.