Social Cooling - the follow-on effect of Social Media and Big Data

[red-beard]

Originally Posted by Nickshu

Wasn't there a Tom Cruise movie about that maybe a decade ago? Minority Report right?

Phillip K Dick

[Shaun @ Tru6]

I invented a system that did this in 2001.

For a given customer, say Cisco COMET, we created a microsite (all about their product) for them and sold them a media buy, each driver being uniquely tagged. IT manager clicks a banner or email newsletter link, or whatever, and they are brought to a dynamically generated welcome screen specific to the media asking them to register to get the white paper (as messaged in the media). We ask business qualification questions as well. Once in, we followed their clickstream to see what they were interested in and then sent them lead nurturing emails based on quantity and quality of click-through rates.

What was neat was we could track which media and message resulted in the highest click-through rates and then registrations and quality of registrations and therefor we could optimize the media buy over time to yield the highest quality of leads for the lowest price. And we could tie the system into their CRM system to tie Marketing and Sales together over time to see who and what is being effective and what isn't.

We provided detailed feedback reports of course, see below. 2001-2004. I then suggested we take it to the next level but my employer, Network World magazine, was undergoing dramatic C-suite political battles and it never happened so I left. Instead of waiting a year for my non-compete to run out, I started G9Girl and the rest is history. My evolution of the original idea would still be fresh today and I think it could be worth billions pretty easily but I would have to assemble a team of programmers and honestly, it just won't happen. I'm in a different place and don't know the right people anymore.

[Bob Kontak]

Originally Posted by PetrolBlueSC

I can't say that phones are or are not listening to our conversations

Daughter works at Apple. She just texted me and said specific apps you have granted permission to may access your microphone.

Suspect if you do a blanket "accept" on terms for the Facebook app on your phone, the authority to listen is buried in the terms text.

Yikes.

[legion]

I go through once a month and review my permissions. I also "delete" (allegedly) any data Google claims to have on me. I wish I could uninstall the stupid Google voice thing. I never use it.

[john70t]

Originally Posted by Bob Kontak

Daughter works at Apple. She just texted me and said specific apps you have granted permission to may access your microphone.

I'm surprised this is not covered by wiretapping without warrant (because they share directly w/government) or stalking against women(and men) or a plethora of other privacy laws.

Just as with any other 'person', a corporation should be equally guilty of this.

Two-party recording consent laws are pretty strict in some places and this should be the default level of permissions (meaning zero) for all calls in the United States or they are knowingly breaking laws.
https://www.detectiveservices.com/2012/02/state-by-state-recording-laws/

Congress hasn't addressed this yet.
What have they been doing?