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VINMAN's Avatar
 
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Any commercials that make you NOT want to buy a product?

Are there commercials or ads out there that just make you not want to buy a product or service, because of the ad itself?

For me it is the Liberty Mutual ones. Besides the fact that they are so overwhelming, and play every other commercial, they are incredibly idiotic and annoying. I want to kick the tv.

Exactly what demographic are they going after??


.

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Old 08-21-2021, 05:35 AM
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Wouldn't bother me if I never saw Jimmy Johnson and Carvana ever again.
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Old 08-21-2021, 05:53 AM
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All of them. But then again half the time IDK what they are selling. The product itself is obscured with so called cleverness.
Old 08-21-2021, 06:10 AM
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Subaru with dogs driving. Subaru ads with dogs in it. Drives me nuts.
Old 08-21-2021, 06:11 AM
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Whenever I have the misfortune of being on broadcast tv: Insurance commercials- all of them, especially when they say "Pay for only the coverage you need!"

--seriously, are kids really this clueless on how to buy insurance?

rjp
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Old 08-21-2021, 06:12 AM
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That car warranty one with ice t and that other black guy.
Claims to have a older SUV, then Claims that the factory warranty just expired and makes a gig Deal out of a $2,500 repair bill??
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Old 08-21-2021, 06:32 AM
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Quote:
Originally Posted by VINMAN View Post
For me it is the Liberty Mutual ones. Besides the fact that they are so overwhelming, and play every other commercial, they are incredibly idiotic and annoying.
They are using the bullying technique, aka "You will buy our product", as if they are the only insurance company out there in the world.

Someone in their advertising department figured out a large enough percentage of the American public has Stockholm Syndrome and will respond obediently to being shouted at by strangers.
"The word emu is just like the word LiMu. Here is an emu. Here is our name. Get it? Get it? Emu. LiMu. Did you get it? No really we are going to tell you again. Emu and LiMu rhyme. Did you get it? Here is a picture of an emu. We will continue continue this lesson until you fully obey."

The problem with the obey logic is the commercials still don't stop after purchase. lol.
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Old 08-21-2021, 07:00 AM
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I don't really see commercials much any more since we cut the cord, but yes, there have been plenty of commercials over the years that ensured that I would never consider the products being advertised.

If they insult my intelligence too much, that's pretty much a guaranteed no sale. That's many/most of them. If I feel like I'm being beat over the head by commercials for the same company over and over and over again, that's also not good. If they can/do afford to pay for that much advertising, then I am less likely to purchase.

Their best bet is to be entertaining/funny. I'm still not terribly swayed by commercials. But at least the funny ones don't make me actively dislike the product/company. I still don't purchase from them. THere have been a bunch of entertaining commercials over the years, I can't remember them all, but things that come to mind the Budweiser frogs, the Geico gecko, the "so easy a cave-man could do it" (Geico too?), maybe the Energizer bunny, the "Smilin' Bob" commercials for Enzyte, and the Dos Equis most interesting man in the world commercials.
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Old 08-21-2021, 07:24 AM
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Old 08-21-2021, 07:33 AM
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I'm tired of every commercial that is trying to win the intersectionality race. But I'll admit that I could be wrong and there's a happy transgender interracial amputee couple out there who loves hamburger helper.
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Old 08-21-2021, 09:00 AM
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Liberty mutual came to mind as soon as I read the thread title. Every time I see them I I see what their target market is.
Old 08-21-2021, 09:41 AM
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Those friggin Gap commercials. If I was blind I wouldn't even know what the commercial was about.
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Old 08-21-2021, 09:44 AM
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Political ads/commercials (Even if I like the person running- which I don't)
Most insurance commercials
All big pharma drug commercials
All commercials that promote financing to encourage loans as a great way to get something the target audience can't afford.
Lawyer commercials (Suing the latest drug that went wrong from above pharma commercials).


I quit tv years ago, but still see political smear ads / insurance commercials on YT occasionally where you can't "skip" them.

Last edited by LEAKYSEALS951; 08-21-2021 at 10:23 AM..
Old 08-21-2021, 10:13 AM
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Quote:
Originally Posted by VINMAN View Post
Are there commercials or ads out there that just make you not want to buy a product or service, because of the ad itself?

For me it is the Liberty Mutual ones. Besides the fact that they are so overwhelming, and play every other commercial, they are incredibly idiotic and annoying. I want to kick the tv.

Exactly what demographic are they going after??


.
Back in the olden days, the Charmin toilet paper ads with Mr. Whipple and don't squeeze the Charmin irritated me enough that I vowed to never buy any Charmin. I have stuck to that vow. In 40+ years I have never purchased any. Anything other than Charmin was my vow. I never break my vows!
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Old 08-21-2021, 10:42 AM
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Quote:
Originally Posted by VINMAN View Post
Are there commercials or ads out there that just make you not want to buy a product or service, because of the ad itself?

For me it is the Liberty Mutual ones. Besides the fact that they are so overwhelming, and play every other commercial, they are incredibly idiotic and annoying. I want to kick the tv.

Exactly what demographic are they going after??


.
Back in the olden days, the Charmin toilet paper ads with Mr. Whipple and don't squeeze the Charmin irritated me enough that I vowed to never buy any Charmin. I have stuck to that vow. In 40+ years I have never purchased any. Anything other than Charmin was my vow. I never break my vows!

I expect them to go broke any day now!
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Old 08-21-2021, 10:43 AM
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Anything with that purple haired soccer player, the Subway commercials
Old 08-21-2021, 10:44 AM
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Quote:
Originally Posted by Gogar View Post
I'm tired of every commercial that is trying to win the intersectionality race.
So much so that it's way overdone, if the current crop of commercials accurately represented a cross section of America my whole neighborhood would be void of white folk. I'd have only interracial and gay neighbors (not that's there's anything wrong with that).

On a similar note, it must suck to be a white, male actor looking for commercial work.
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Old 08-21-2021, 10:49 AM
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A guy I went to college with became an "Ad Man" in New York. He worked, as is apparently the cae for most folks in advertising, a bunch of different companies.

He said he was involved with the, "where's the beef" campaign but that could have just been the cocaine and Vodka talking.

He did say there are two kinds of ad campaigns that are successful, those that amuse (make the watcher smile and relate) and those that annoy, the two emotions they want because studies show that is when our memory logs the product in.

He said the absolute win/win is a campaign that amuses then annoys.

Again, the amphetamines and Gin may have been talking...

Me? I'd cut Flo's heart out.
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Last edited by Seahawk; 08-21-2021 at 12:37 PM..
Old 08-21-2021, 10:59 AM
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Quote:
Originally Posted by Seahawk View Post
He said the absolute win/win is a campaign that amuses then annoys.
You mean Kars4Kids? I love that song!
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Old 08-21-2021, 11:18 AM
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I don't have an inner Mustang, so this ad makes me not want to buy their product.


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Old 08-21-2021, 11:25 AM
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