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Yeah.. i think you might as well save your money and do ONE big half page within the magazine in color, rather that have this little thing for the whole year (assuming those are your choices)
I spotted it because the name rang a bell, but it's not visible enough... |
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I saw your add
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In my european car repair business it is very difficult to tell if certain advertising meant more sales. I usually look at how much we spent for the year and did sales go up or down. I can tell you that in my business referral business far outways advertising, but we offer a local product not one that can be shipped. I think your product probably gets a lot of referral business as well. I think it you have to advertise some but dont spend too much on going big. I spend about 5% of gross sales on advertising.-Chris
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didnt see it.
I know it would stick out in my mind after reading all your posts. I do read the advertisments even though new car stuff bogarts all the advertisement space. I usually see a preponderance of 996/997 TT stuff. The doodes with all the dough I guess. I will buy a nasty muff from you one day. |
I saw it, but only because I was looking for it. As one of the few black and white ads, and one of the smallest, it's easy to miss.
But worse than that, it only has a few words, but a major typo! It says "Manufactures of 321 Stainless exhausts for your Porsche." It should say "Manufacturers." You should get that fixed ASAP. Typos in an ad are not acceptable and unprofessional. (Pete Stout must not proofread the ads, lol). Also, I've been around Porsches a few decades, done a ton of work on them, and consider myself fairly knowledgeable, but I have no idea with "321 Stainless" is. My guess is 99% of excellence readers who see your ad have no idea what that is. I think something like "Manufacturers of Ultra High Quality Full Stainless Steel Porsche Exhausts" would be better. |
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Or maybe, "13 lbs. of pure sound. Weigh the advantages." In fact, I like that. Or f course I would, I wrote it. :D |
I can't even seem to find my issue. can't wait now to see what this ad is all about.
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Just recieved the Feb. 09' issue. Saw it, but no it certainly doesn't stand out. More color and yeah maybe a catching line or two. Your product does deserve better.
And merry Christmas Ben! |
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Good input guys I may copy and paste for them to look at if that alright? |
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