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As you may gather from my other posts, I believe salespeople should be paid based on performance, not profit. In a one-price non-negotiating dealership, the best way is to pay a flat amount per unit with incentives for volume. That way if it is in the customer's best interest to buy a $5000 car rather than a $30,000 car, there's little incentive to 'sell' them something they don't need..... they just help them 'buy' what fits. Chances are the salesperson put as much effort into selling the cheap car anyway. Nowadays, dealer 'doc fees' are state regulated. Not in all states, but most. At one time (Florida comes to mind) advertised sale prices on new cars were ridiculously low to get people in the door, only to charge them a $795 documentation fee. In most midwestern states (where I've run stores) the fees are capped at $50 or $75 max, and you must publicly state what your fee is and EVERYONE pays the same fee. You can't negotiate it. Of course, some people just demand the $50 off the price of the car. But 99% of people understand the costs the dealer incurs for buying all of the state-mandated paperwork and titling and registration fees and labor. Otherwise they'd say: "Here's your title. YOU go stand in line at the DMV and fill out THEIR forms. Good luck" Quote:
As many of us have stated in this thread: There are several good dealers. Vote with your feet. Vote with your checkbook. Do business where you are treated ethically. If we all did this, you remove the incentive from dealers (or any other business) to enlist bad practices.... or they will go out of business. Yes, it does work this way. Quote:
Break the cycle. Demand better. Would you pay, say, $200 more on a $25,000 transaction to be treated with integrity and respect? To start a long-term relationship with a company that treats you well and shoots straight? It takes two..... |
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Honestly, my perception is that public opinion of car dealers is about a hair above personal injury attorneys. It is going to take a concerted effort on the part of the car dealers to decide to collectively change the way they do business and try to change the public perception of them. |
I had a conversation with a friend about ND's original story, and she posed an interesting twist:
You go in to a dealership to shop for a specific car. The exact car you want is on the showfloor. You tell the salesperson you'll take it, for the advertised price... the sale tag hanging from the mirror. He's excited. You shake hands on it and tell him you'll be back the next day to take delivery. When you return, the car is gone. You ask the salesperson what gives. He tells you that an hour or so after you left, someone came in that just had to have THAT car. Originally they offered $100 more than sale price, but the salesperson told them that they wouldn't break the deal. Then they offered $500 more. At that price, the manager decided to sell the car to the higher offer. But it's okay right? They didn't sign anything. I *GUARANTEE* that if that happened to anyone, they'd be all over the internet talking about honor, integrity, and ethics of the dealership. But here at Pelican, we've already decided that those practices are okay. Dog eat dog. |
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You probably are going to think I am saying this because of my personal stake in this discussion but I really meant it when I said that I consider car deals to be in a different realm vs regular deals with other people or vendors. To me, you hold your nose and wade into the slop with them once every 6-7 years and then go on with your life. |
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In ND's situation, the seller did do something wrong. The seller pulled a "bait and switch" type lie to get ND to the dealership in the first place. So the whole deal was dirty, and the dealership got exactly what they deserved for their dirty tactics: A "No Sale." If the seller in ND's situation hadn't lied, the transaction would have been done and this thread wouldn't exist. I simply see no injustice or unfairness in ND's situation. |
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Let's say I'm considering buying a car from you. And let's say that you flash your best car salesman's smile at me. And you say to me, I'm pleased to have you as a customer and I'm going to treat you with integrity and respect so that we can start a long-term relationship with my company, which will treat you well and will shoot straight. And for this sterling service, for going all out to treat you honestly and with respect, I will charge you an additional $200. Yeah, right. :rolleyes: Oh, wait! But you wouldn't come right out and tell me that, would you? Yeah, right. :rolleyes: |
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In my metro area (Minneapolis) most of the 'major' dealer groups no longer negotiate: Morries, Walser, Apple, Tousley, Rydell..... represents every major brand. There's only ONE Mazda dealer in the Twin Cities that negotiates... the others do not. I helped most of them come up with their processes and take the leap of faith. I will start a new thread on it. So, every Mazda dealer treated you like crap? There are eight Mazda dealers in the Dallas metro (within 50 miles of downtown). So all eight were unscrupulous sleazebags? I thought you dealt with two or three. I would bet that at least one of them would have treated you well. Then it's your diligence to help them understand that you'd buy from them as long as the price is reasonable. Buy the dealership first. Work on the price last. But you put "price first" by shotgunning a email asking for best price. Reality: They all paid the same for the car you want. They can all sell them for the same if they wanted to. There is no volume discount. Big and little dealers are invoiced the same amount. If you worked smarter at getting a good price from a dealer you liked, I'm assured you could have made it happen. |
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When you fraudulently induce someone to come and do business with you, and they end up not doing it, you got what you deserved. |
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In this case the dealer did something far worse than lying - he stole someone's time.
To me, that's far worse. Money can always be recouped. Time can't. To steal/waste someone's time by trying to "get them in" when they wouldn't otherwise is something I would not take kindly to at all. |
Kaisen,
I contacted 5 dealers in my local area. One refused to give me a quote over the phone and would only deal in person. The second did not have the vehicle I wanted on the lot. The third offered me $10k on my trade and wanted $36k for a car that stickered for $29k but they put aftermarket wheels and leather on. No thanks. The fourth was dealer A, the fifth was dealer B. Oh, by the way dealer B is an autonation dealer and he sure as hell negotiated!!! By the way, an interesting point was made above. If dealer A had honored the price given to me over the phone in the first place ($27700) then there wouldn't have been any issue at all and they would have a sale. |
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Sending out a shotgun email is a surefire way to end up working with a dipshot salesperson at a dealer that has nothing to offer but price. And one dealer didn't have it on their lot!? Really!? Because the dealer with the "BEST PRICE" was going to locate one from another lot anyway. If the first or second were great dealers, you wouldn't know. And there are three more in your area you could have tried if it were really important to you. It wasn't. Price was. If you really want to be treated well, *I'll say it again* FIRST choose the salesperson and/or dealership, THEN get them to get the right vehicle at the right price. |
Ok I'll do that next time. As soon as I find an honest car dealership, I'll let you know!
I'm surprised you are offended by the email method, most commentators I have read say it is the best way to get a good price without all the dealership hassle and games. Of course, the dealers hate it! The Internet manager I dealt with at dealer B was great to work with and he will be my first call next time. |
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Dealerships are different. The cars are not (if new). Quote:
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Does it really take all that much work to answer an email? I would think it would be preferable to spending 5 hours beating down someone to sell a car.
I mean the guy answering my email just has to look up their cost and shoot out an email with their offer. He is then free to go see other "ups" who may walk in. I reply with where my other offers are at and he counters. Then he goes and sees another "up". In the end we come to a price, I walk in and sign the papers. He just has to spend maybe 30 mins total on my deal and makes his commission. Yes the commission is perhaps less than what he could get the traditional way but I would think the volume would make up for that. Besides, how long is the average lifespan of a car salesman?? If I buy a car today, what are the chances of me getting the same guy in 7 years? Not very likely. So, why not go straight for price? It's more important to me to have a good mechanic I will use multiple times over 7 years than a car salesman I will see once and likely never again. |
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I have a rule when dealing with dealers. As soon as things start to go south, I just walk out. Not worth the time or aggravation. My best luck has been with fleet or internet departments. Invoice + a fixed amount (usually a couple hundred), little or no negotiation, no screwing around. I had one genuinely good car buying experience in my life, unfortunately it was with a dealer 50 miles away, so giving them more of my business is pretty inconvenient. |
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But a good to great salesperson will be there in 7 years. Your referrals will help him stay. There are always a couple salespeople at any dealership that have been there more than ten years. This is one of the things to look for when 'shopping' for a dealer. |
And almost all internet sales departments do not take "ups" from the showfloor. They aren't allowed. On purpose.
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