Well, the rumor mill says the iPad Mini announcement invites are going out tomorrow & China Mobile is close to signing on for the 5. Interesting . . .

Ian

AAPL: How low will it go?

It can stop going down any time now.

Well, I remember when it was $10.50 -- that was two splits ago.

Where's my time machine?

Yeah, and even a lot more recently, I remember discussing it on this board when it was around $90. wasn't that long ago.

Rumors of a 5S iPhone for early next year . . .

Apple Rumored To Begin Trial Production Of iPhone 5S Soon: Farewell Yearly Update Cycle?

Ian

Buy now. ($526)

That is all.

I'm feeling pretty beat up right now. Not even sure if 526 is a deal... I think I'll wait a bit longer and see where it trends.

I'm going to start buying shares each week for the next several weeks. Doing a quick analysis I think AAPL is a steal right now at $524. That won't stop it from following the markets if they continue a downward trend, but fundamentally the company is very strong. They have a ton of cash in the bank, excellent earnings, no long-term debt, etc...... the current p/e ratio is near the all time low.

I've never bought Apple, but have always been tempted (pun intended).

I remember when we were discussing it here a few years ago, when it was at $90. I didn't buy.

I went in a few days ago at $550. I only did 20 shares, as a "tester." If it keeps going down, at some point I'll do another 20 to dollar cost average that down a bit.

Just not sure how long to wait.

Let me know when you go back in!

I do worry about the post-Jobs Apple, though.

Remember what happened the last time Jobs left.

Only this time, he's not coming back.

I also have some concerns about the "good enough" theory. I was at the Verizon store the other day, hadn't been there in years. I was surprised to see that most phones look like an iPhone now, and function basically the same.

But, it seems at a lower cost. If that's the case, will a large number of consumers find the non apple alternatives "good enough?"

I also wonder if the iPhone format (look, function, etc.) is going to basically stay the same for the next decade. Or can apple revolutionize the phone again?

Apple seems to be on such a treadmill. They need to keep moving upward, expanding, growing, all while not making mistakes.

b-i-n-g-o

Cmon baby, cmon....

Hmm, should have bought more at $525?

AAPL also has $100 Bil in cash.

I had planned on buying this morning first thing, but got to my machine too late. So 558 it is. Time to offset some of the 675 stuff I have :)

I doubled up on a down today for the same to average.

Related: $1M of AAPL bought by Robert Iger

"After the transaction, Iger Robert A's stake was reported as 4,592 shares of Apple Inc stock. As noted on November 20, 2012, Iger Robert A's purchase was done directly over 4 transactions on November 19, 2012. The share price ranged from $562.13 to $565.08 according to the regulatory filing detailing the transactions."

He is the current chairman and chief executive of The Walt Disney Company (Hugh's boss) - hence the insider disclosure.

Ian

Its slightly different now... Apple OWNS several market segments. And, they have hordes of cash. Tim Cook is one of their own, rather than someone brought in from Pepsi or wherever else.

Sort of like Scott Forstall was one of their own? Even more so than Cook by all accounts? "Like" Steve Jobs does not mean that person is Steve Jobs and I 100% firmly believe you can't teach what Jobs had.

Without constant ingenuity, Apple will slowly erode away. I'm not saying they will go out of business but the best days are clearly behind them.