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Zeke's Avatar
 
Join Date: Jan 2002
Location: Long Beach CA, the sewer by the sea.
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Lucas Oil

Saw Forrest Lucas on WindTunnel last night and started to wonder about this guy. He says he found a new use for and old product and built an empire. I did a little Googleing and found that he seems to add maybe sulfur to gear oil and that's about it.

What does the Lube Master and others know about this?

Old 06-14-2010, 07:25 AM
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I haven't used the gear oil but I do use the fuel injector cleaner & top end treatment in my 05 GMC 4x4 & according to the computer I get about 2 mpg better when adding it. I'm not a big believer in ad claims but it does seem to work & the truck runs smoother as well.
Old 06-14-2010, 10:05 AM
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Never tried the gear oil but I do use the injector cleaner & my 05 GMC 4x4 runs better & according to the computer I get about 2 -3 mpg better when using it.
Old 06-14-2010, 10:17 AM
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He began his interest in oil from his love of racing. He didn't think he was getting good enough oils (tranny and engine) from local race shops so he looked to invent his own. He did some reasearch and found out that there are companies that make all the ingrediants you need to make any oil you want and all you have to do is basically blend them into a base of of your choice. The companies will actually sell you what are called 'additive packages' or 'add-pacs'. They will also tell you what grade base oils would work best and to sweeten the pot, they will share with you some common recipes and how they would test out according to engine and transmission manufacturers requirements.

He just took a passion and made a business out of it - absolutley nothing new. His stuff is no different than 20 other companies offerings - he just has a neat demo and a command on truck stops.
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Old 06-14-2010, 12:22 PM
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Yea, this guy is something else. High school graduate, maybe, drove a few trucks, "found" a barrel of something, mixed it together and wha-la, overnight sensation. He is not any kind of engineer at anything, except how to rake in the money.
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Old 06-14-2010, 04:43 PM
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Quote:
Originally Posted by strupgolf View Post
Yea, this guy is something else. High school graduate, maybe, drove a few trucks, "found" a barrel of something, mixed it together and wha-la, overnight sensation. He is not any kind of engineer at anything, except how to rake in the money.
That's the exact story he told. Lubey's story seems like as he got rolling. Forrest says he found that barrel and it was labeled, so he put some in his trucks' trans to work better in the CA desert with less repairs. He says he used to repair the trannys himself.

THEN, he went on to making oil products. As I said, some say the barrel had a sulfur compound in it.
Old 06-14-2010, 04:52 PM
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Reminds me of the guy that mixed a batch of oil together and called it Hawaiian Tropic sun tan lotion.
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Old 06-14-2010, 04:52 PM
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Originally Posted by URY914 View Post
Reminds me of the guy that mixed a batch of oil together and called it Hawaiian Tropic sun tan lotion.
Who did that?

I do know the story behind STP. The compound you buy as STP is another "barrel" product that is used to bring different batches of oil to spec. Say your batch tests as 29w, you need some thickener to bring it up. I'm sure this was in the pre multi grade days.

Anyway, someone discovered the stuff was really slippery and you couldn't hold a screwdriver by the round shank. Bingo, marketing here we come.

Now, I didn't realize that the little crank gear gizmo on the FLAPS counter was Lucas. Not too good of marketing, but I guess they didn't need me.
Old 06-14-2010, 04:57 PM
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Ron Rice started as a poor North Carolina mountain boy. His first business was a roadside stand with items straight from the mountain such as: grapes, peaches, apples, walnuts, honey, cider, rabbits, and at Christmas time, he sold wreaths. Later Ron taught Chemistry, was a football coach, and was a summer lifeguard for 9 years in Daytona Beach. Ron is the Founder and former owner of Hawaiian Tropic. He borrowed $500 from his father, money that his father didn’t have to spare to start his endeavor. Ron had the right idea at the right time. Using Hawaiian coconut oil, fragrance, mixed in a garbage can with essences of flowers, fruit, and nuts from across the pacific, Hawaiian Tropic has become the 2nd largest suntan cosmetic in the world today with sales of over 200 million a year. In a lifetime of products, so far Hawaiian Tropic has exceeded 500 billion dollars and starting from zero, with no money or method of sales and promotion/franchisees.
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Old 06-14-2010, 05:33 PM
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That is the perfect example of the American dream. I only wish I could do that.
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Old 06-14-2010, 05:38 PM
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That is the perfect example of the American dream. I only wish I could do that.
You could invent a gererator.
Old 06-14-2010, 05:58 PM
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You could invent a gererator.
But could you ever have a Miss Gererator pagent?

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Old 06-15-2010, 04:01 AM
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